3) Designs Your Target Customer:
Use existing pictures of couples – engagement picture, special occasion, favorite photograph, or initials – placed in templated backgrounds.
You can find more designs for the 1009 coaster at www.unisubgraphics.com
4) Selling Your Target Customer:
Partner with bridal boutiques, wedding venues, and wedding photographers.
Tools to Contact and Present Your Products:
Step 4 of the sales campaign provides you with the tools to contact and present your products and include:
There is no substitute for face to face contact. Your greatest chance of closing the sale happens in a personal conversation, particularly when you are presenting the prospect with a free gift. The partner you approach will be able to see you and your product and will appreciate the time you took to create a sample product with their business name on it. Below is a sample script to start creating your own face to face sales 30 second presentation.
- In person sales presentation for Wedding Favors- Bring coasters, sales sheets, to show, and free gift such as a coaster, bookmark, and dry- erase panel.
Hi, I’m Linda Reedy and I own Photo Gifts Your Way. We would like to place some free samples of our Wedding favor coasters and sales sheets in your store. The Coaster is perfect for Weddings favors personalized with the couple’s picture or initials and date that catch the attention of guests adding a memorable and distinctive touch to their wedding or pre-wedding event and a stylish way to say “thank-you” for attending their event. And they are not budget busters for the bride and groom and we’ll give you a percentage of each sale. And we’re the best at making them and delivering them on time.
You can have this free coaster decorated with your business name and logo and number on it. It is an example of the other types of products we can create. We can add full color photos, graphics, and custom messages to all of our products.
Would you like to partner with me on selling these Coasters? I’ll give you Coasters to show and sales sheets.
Letter of Introduction
Date
Photo Gifts Your Way
Kernersville, NC
Tiffany Bowman, Owner
Clover Hill Salon
321 Launch Street
Clover Hill, Va.
Dear Ms Bowman:
I would like to begin by introducing myself. My name is Linda Reedy, and I own Photo Gifts Your Way. We are expanding our line of products to include personalized Wedding Favor Coasters and we think that you and your customers would be interested in our new product line. Coasters personalized with a couple’s picture or initials and date catch the attention of guests adds a memorable and distinctive touch to the wedding or pre-wedding event and is a stylish way to say “thank-you” for attending their event. And they’re low priced and not budget busters of Weddings.
Our cutting-edge digital technology enables us to offer you a beautiful Coaster and a full line of high quality, personalized home décor products for Weddings. Such as personalized picture frames, photo panels, and many more that can include photographs, names, dates, and special messages all in full color.
We think that you and your customers would enjoy our products and I would like the opportunity to leave our samples and sales sheet in your waiting area so customers may learn about our exciting new line of products. These are professionally designed and will provide your customers with new and interesting material while waiting for their appointment.
I would love the opportunity to meet with you and bring a free personalized gift with your salon name and phone number on it. Please call me at 996-6828 so that we may schedule a time to meet. I look forward to hearing from you!
Sincerely,
Linda Reedy
Date
Photo Gifts Your Way
Kernersville, NC
Tiffany Bowman, Owner
Clover Hill Salon
321 Launch Street
Clover Hill, Va.
Dear Ms Bowman:
I recently sent you information about a cutting-edge technology that allows us to offer you full-color personalized Wedding Favor Coasters and other beautiful products. We would like to place some of our brochures in your waiting area so that you and your customers can learn about our new line of products.
What makes Photo Gifts Your Way different from others is that we can create products in any quantity, for any group or occasion. We are locally owned and operated and like you, and pride ourselves on our commitment to service and quality. Full-color Coasters, Picture Frames, , Clocks, are just a few of the products we offer for personalization.
I would love the opportunity to meet with you and discuss the possibility of leaving our literature in your waiting area and bring you a free personalized gift. To set a meeting, please call me at 996-6828. I look forward to hearing from you soon!
Sincerely,
Linda Reedy
Photo Gifts Your Way, Owner
- Telephone Script to the Follow-up Letter
Ms. Bowman, this is Linda Reedy of Photo Gifts Your Way. I recently sent you a letter over viewing our new line of personalized products and our interest in placing some of our literature in your waiting area.
When would be a good time to meet with you and bring by a free personalized gift with your salon name and number on it?
Sales Sheet: Editable Sales Sheet to customize and add your business contact information to.
Click on the below text link to download the preferred file format.
* PhotoShop version * CorelDraw version
Price Templates - (click on the below text links for the files, right click to save the files to your computer)
Price Calculator
Price Sheet
Making packages or gift packs by grouping products together increases sales volume and lowers design costs by using the same theme and just changing the name. It allows you to sell the packages at 5 or 10 percent off of what the total amount would be if the items were purchased separately if you chose to.
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