Congratulations and thank you for your interest in selling personalized holiday home décor products. This plan will help you learn about, identify, design for, and sell holiday home décor products to individuals who decorate their homes for the holidays. This plan will will show you how to find, design for and sell to your target market.

For this example we will utilize the channel of Christmas products. This plan will additionally provide concepts and ideas to sell other holiday décor products.This is a great market for home décor products such as Ornaments, Clocks, and many other great Unisub™ products so contact your Unisub™ distributor today.

There are four steps to this sales campaign...

1) Identify Your Target Market:

The High Volume “Holiday” Market

Millions of families decorate and personalize their homes throughout North America. They decorate their homes to celebrate holidays like Christmas, Hanukkah, and Kwanzaa, adding new items each year creating a unique look to welcome family and friends during the holiday season.

Women are the primary decorators and purchasers of these products. They are always adding to their collection of décor products and looking for unique items that will create a warm personal environment for family and friends.

One channel well positioned for you is Christmas Home Décor products

Christmas Home Décor Products

The Opportunity: The Christmas Decorating Market is a 6.4 billion dollar industry .
Homes all across America and the world are decorated for Christmas, each with its own unique style and sense of tradition.

Full color sublimated ornaments, coasters, frames, and other home décor products perfectly meet the needs of people looking for unique and personal items to add to their homes for the holidays.

A Springboard to Other Opportunities: Beyond Christmas products, opportunities for other holidays and everyday home décor items abound. Other winter holidays such as Hanukkah and Kwanza, as well as holidays through out the year like Easter and Halloween all provide potential opportunities for you to expand your business and enter the home décor market. Consider the math . . .

Revenues from 40 Homes this Holiday

How do you begin this process?

A great starting point is The Retail Service Proprietor.

Service businesses catering to women such as beauty salons, nail salons, tanning parlors, days spas, etc provide the perfect opportunity for you to reach your target customer.

They provide services to women and all have waiting areas where customers browse magazines, product offerings and other publications while waiting for their appointment. Service providers are usually very willing to display attractive brochures of local businesses in their waiting areas, because it helps to keep those waiting occupied. It also provides their customers with additional service by informing them of local businesses and their products and services.

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